Thursday, December 2, 2010

Deckers Outdoor (NASDAQ:DECK) Continues to Impress

Deckers Outdoor (NASDAQ:DECK) continues to impress investors and analysts, and Jefferies is the latest, who raised their price target on them while maintaining a "Buy" rating.

EPS estimates were also boosted, with full year 2010 increased from $3.70 to $3.74 and for full year 2011 from $4.32 to $4.37.

Jefferies also noted that UGG has little competition while becoming an aspirational lifestyle brand.

The company recently announced they've enlisted popular NFL quarterback Tom Brady to launch a men's line, which initially could add a quick 10 percent to the bottom line of Deckers.

By the end of 2010, Jefferies also thinks Deckers will have about about $10 a share of cash.

Decker executives have said they'll either use the cash to buy back stock or use it to acquire another lifestyle brand which would complement their existing brand.

They closed Wednesday at $79.94, soaring $3.04, or 3.95 percent. Jefferies bumped up their price target on them from $75 to $90.

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