Tuesday, March 29, 2011

Amazon.com (AMZN) Launching Content in the "Cloud"

Amazon.com Inc. (NASDAQ:AMZN) says they're in the process of readying a service which will allow consumers to access music and video in the "Cloud" via various devices.

As usual in the professional content sector, building a service is different from securing content rights, as Google (NASDAQ:GOOG) has discovered with its Google Music, which still has to make its appearance months after being announced.

Amazon executives have spoke to several media firms that they are probably going to pursue licenses for a more extensive service after it makes the expected announcement this week.

Some see the possibility of Amazon.com being able to offer the service under existing contracts, although it could be limited to in-home screens and not mobile devices.

Amazon closed Monday at $169.35, falling $1.63, or 0.95 percent.

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