Tuesday, January 4, 2011

Dollar General (NYSE:DG) Hiring 6,000 on 625 New Stores

Dollar General Corp. (NYSE:DG) announced that it is going to hire over 6,000 workers in response to their initiative of opening 625 new stores in 2011.

The new store openings will include the 35 states they already have a presence in, but they'll also be adding an additional three new states in the mix, which are Nevada, New Hampshire and Connecticut.

At this time Dollar general has 88,000 employees as 9,200 stores.

For one of the few times since they've opened, Wal-Mart (NYSE:WMT) struggled against a company with a similar business model as theirs, and it showed in their results, which are far below what they had hoped.

One of Wal-Marts problems is they're trying to expand their customer base to higher income people at a time when discounts are what the majority of people are looking for, making them less competitive on the low end than in the past.

The question over the long term for Dollar General is what will happen to them once we actually emerge from the ongoing recession.

For now though, it appears they will continue to grow with same-store sales and by expanded the number of stores as well.

Dollar General was trading at $30.48, down $0.19, or 0.64 percent, as of 1:20 PM EST.

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